About tredition

tredition is a publishing company based in Hamburg, Germany. We offer self-publishing services for authors, publishers and other companies. Our distribution of books is worldwide and in all printed and digital output formats for all sales channels (wholesale, online retail, brick and mortar retail), using professional book and reader marketing. We specialize in optimizing all publishing processes in order to maximize the income for our authors.

tredition is a family owned company. We, Sandra Latusseck and Soenke Schulz, founded tredition in 2006. Up until then our careers had no connection with the book market. We  received the initial spark for tredition from a newspaper article. This article explained that of all manuscripts that authors submit to publishing houses, only 0.5% will end up with a book contract. At the same time a so called “worst seller list” was published. It contained units sold of those books from traditional publishing houses that sold the least in 2006. Those top 10 worst sellers from well-known publishing houses sold from 6 to 76 units that year. Putting both figures together, we realized that the editors of traditional publishing houses sometimes make bad decisions what to publish and what not.

The idea for tredition was born: every book has a market, may it be 6 or 600,000 copies. At tredition, we created a completely new publishing method that combines elements of self-publishing and traditional publishing houses. As we had no background or experience in either way, the combination of both was fresh and open minded. We have improved and sharpened the service to authors and our business solutions partners continuously in the past ten years. In 2016, tredition was voted the #1 best self-publishing service company by more than a thousand authors. That is the best motivation for the next ten years.

Among the leading self-publishing service providers, tredition is the only independent company not belonging to any major media group. tredition asserts itself with its innovative capacity.

Logo tredition

tredition in Numbers

20,000+ Authors

Since 2006 we have been offering authors the opportunity to publish their printed books as well as eBooks. We savor a trusted relationship with our authors and distinguished companies who praise our extensive services.

40,000+ Books

tredition is one of the leading self-publishing service-providers, having published more than 40.000 books. All titles are available worldwide in more than 60 countries through any book trading channel.

Your Contacts at tredition

Sandra Latußeck und Sönke Schulz

Sandra Latusseck & Soenke Schulz

Founders and managing directors

“We are an independent family-owned business. The company culture is what makes us successful. Our highest goal is customer satisfaction that currently runs at 99.4%. Only 0.4% of our book contracts are cancelled after one year. This includes those that sign with a major publishing house. All others remain with us. We make our service personal because we like what we are doing and want to this for many more years. And that we can only do with the best customer service in this industry. Contact us and see for yourself.”

Anna Fleck

Anna Fleck

Operating Business Manager

This business segment operated by Anna Fleck manages the processes of book publishing from auditing submitted books to author assistance to coordination of the publisher and liaison with the business partners.

Sylvia Anderson

Sylvia Anderson

Customer Support US/UK

Customers‘ questions and concerns regarding the publishing process are addressed by Sylvia Anderson, who also helps maintain the English language version of tredition’s website.

Johanna Eyasu

Johanna Eyasu

Customer Support US/UK

Customer support for authors, readers and retailer in The US and UK. Johanna is also responsible for our social media activities.

Nadine Otto

Customer Support Germany / Manager Book Marketing

Professional marketing for every book is managed by Nadine Otto who designs and implements individual marketing measures.

Julia Wichert

Julia Wichert

Customer Support Germany

Julia is responsible for customer support in Germany. She helps with all questions before, during and after a publication. She also manages our YouTube channel.

Jeanette Hoffmann

Jeanette Hoffmann

Manager Corporate Communications

All activities regarding press and public relations for tredition are coordinated by Jeanette Hoffmann. She is the contact for public and trade media.

Highest Customer Satisfaction

We have made it our goal to offer the best and most fair publishing opportunities for all authors. The authors and corporate companies satisfaction prove that we have already achieved that: Cancellation rate is 0,4% hence the satisfaction rate is 100%. This is the biggest reward and drives us to even more improvement. In order to achieve this, we continuously develop innovative offers and services for our authors and partners, continuously thriving for improvement of our technology as well as our internal and external procedures aiming to reach the best price performance ratio for all involved, thus maximizing the income of our authors and partners.